Notes on AI video production and games
Practical notes from the studio. What video costs to plan, how AI compares with a shoot, how to get Arabic right, and how to run a game people play.
What these AI video production insights cover
We wrote these for the person who has to plan the project and defend it in a meeting.
Start with the money. How much video production costs explains what moves a budget, with separate guides for Saudi Arabia and Egypt. They show the questions behind every quote, so you can compare two quotes like for like.
Then the method. What video production is covers the basics. AI video vs traditional production helps you decide between them, and how to choose a company gives you the questions to ask.
For Arabic, read how to make AI video sound natural. For the season, work backwards with the Ramadan timeline. For trust, see labelling AI in ads. For games, learn how to measure one.
Every number on these pages comes from our budget calculator. They are planning ranges, and you can test your own.
Cost
Made with AIWhat decides the cost of an AI commercial in Saudi Arabia
The six things that move the budget of an AI commercial in Saudi Arabia, and the questions to answer before you ask anyone for a quote.
Made with AIAI video cost benchmarks for Saudi Arabia, the Gulf and Egypt
Every published AI video cost benchmark we could find for Saudi Arabia, the Gulf and Egypt, graded by source, and how our planning ranges were built.
Made with AICorporate video production cost: a planning guide
What moves corporate video pricing: purpose, approvals, real people, versions and languages. Plan a range you can defend in the budget meeting.
Made with AIHow much does video production cost?
What really moves the cost of video production: scenes, direction, versions, voice and live footage. Then plan your own range in SAR, EGP or USD.
AI visualisationVideo production cost in Egypt
How to plan video production cost in Egypt, in EGP: what moves the budget, why the exchange rate matters, and when AI or a Cairo shoot makes sense.
AI visualisationVideo production cost in Saudi Arabia
How to plan video production cost in Saudi Arabia, in SAR: what moves the budget, what VAT does to it, and when AI or a crew makes sense.
AI video
Made with AIAI and live action in one film: how to choose, scene by scene
Most good films use both. How to mark every scene as must be real, can be generated or either, and label the finished film honestly.
Made with AIAI video generator or a production company: which do you need?
When a free AI video generator is enough, when it is not, and what a studio adds. A fair guide for marketing teams who are about to try it themselves.
Made with AIHow to make an off-plan launch video without overpromising
A review checklist for off-plan launch videos: staying true to the approved design, the mistakes that overpromise, and how to label the film.
Made with AIAI video vs traditional video production
AI video and traditional production compared on budget, speed, control, realism and versions. Where each wins, and where they cost about the same.
Made with AIHow to choose an AI video production company
Ten questions to ask any AI video production company in Saudi Arabia or Egypt, what good answers sound like, and the warning signs to watch for.
Made with AIHow we make a 30-second AI spot in Arabic
Seven steps from brief to delivery for a 30-second Arabic AI commercial, and where people stay in charge at every one.
Motion graphicsWhat is motion graphics video, and when should you use it?
What motion graphics are, when they beat AI scenes or a shoot, and how to turn data into a film people can follow, in Arabic and English.
Made with AISeedance, Kling, Flow and Higgsfield: notes from production
Notes from production on Seedance, Kling, Google Flow and Higgsfield: what we look for in an AI video model, and what still needs a person.
Made with AIWhat is video production?
What video production means, its three stages, who does what, and how AI changes each stage. A plain guide for people commissioning their first film.
Arabic
Seasons
Trust
Made with AIWho owns an AI video? Rights and disclosure when you commission one
What to agree before you commission an AI video: ownership, licensed elements, real and public people, labelling and approvals. Not legal advice.
Made with AILabelling AI in ads: a practical guide
Why we label every AI film, what the IAB disclosure framework asks, and how to label without hurting the work.
Games
Real gameHow to measure a branded game
What to count in a branded game, how to report it on one page, and why measurement belongs in the design from the start.
AI visualisationWhat is gamification?
What gamification means, the elements that work, and how brands use it in marketing. With a plain test for when it helps and when it annoys people.
Plan the budget.
Then talk to us.